Google starts giving incentive to secure the internet.
Last year, Google made a move toward a more secure web by putting pressure on sites that are not serving pages over HTTPS. This is the main component in ensuring what you view on a website is exactly what the company or server wants you to see. Although at this time it is just a warning, it will soon be a larger concern for all you travelers of the internet. Soon ALL sites visited in Chrome that don’t serve encrypted pages will be marked as insecure, and if you don’t enforce this protocol on your site you may not appear (or may appear lower in your Google ranking) in searches.
Google goes on to explain their suggestions on how best to implement your secure content. Using an SSL isn’t as easy as flipping a switch or paying for a Certificate. If you have a large website, with enough integrations, making the change could take time to ensure EVERYTHING is fully encrypted. Want to know how to get started?
Free solutions are also available (if you know how to sling code).
If you have the time and know-how, Let’s Encrypt is getting a jump start with free SSL certificates that will serve your pages over HTTPS. They can do this because they focus on promoting best practices, showing transparency for all records to the public as an open standard, and helping to build a community where we can all feel a little bit safer on the world wide web. More solutions like this will be popping up as Google starts its security shift.
Paid solutions exist (if you want to get it up and running fast).
JAC Creative Hosting can provide you with the tools you need to get secure. If you have your own hosting solution or would like to upgrade, contact us today to keep your site and rankings secure. It may be a small step now, but it can put you ahead of your competition as Google makes its move toward a more secure internet.