Entries by Gabriel Johnson

The Best (and Worst) Super Bowl 52 Ads

Now that we’ve all cleaned the buffalo chicken dip from our shirts (#TideAd), enveloped our entire home with Febreze (#BleepDontStink), and rode off into the sunset in our brand new Lexus LS 500 (#BlackPanther), we can look back and reflect on the advertising industry’s best of show. But first, this year it seems particularly necessary […]

Is Facebook spying on my conversations?

Have you ever thought Facebook is maybe just a little too good at targeting ads to you? Maybe you’ve heard one of the many stories of people claiming Facebook is listening to their conversations through the microphone on their cell phones, and now you, yourself are starting to think Facebook is spying on you. Let’s […]

Pumpkin Spice Logos! *LIMITED TIME ONLY*

It’s that time of year again! We’ve all inevitably seen that orange glow gleaming down every grocery store aisle and on the menu of every coffee shop worth its weight in nutmeg telling us that it’s pumpkin spice season! Let your inhibitions go, and grab some pumpkin spice coffee, candles, cereal, peanut butter, air freshener, […]

Google and the “Not secure” website shift

Google starts giving incentive to secure the internet. Last year, Google made a move toward a more secure web by putting pressure on sites that are not serving pages over HTTPS. This is the main component in ensuring what you view on a website is exactly what the company or server wants you to see. Although […]

Writing Effective Web Prose, Pt. 2

Okay, you wrote a headline that will grab your reader’s attention. But now you have a whole lot more writing to do. Where do you begin? Below is part two (of two) of our “Writing Effective Web Prose” series that explores the subtle, yet important differences you should keep in mind when writing for the web versus any […]

Writing Effective Web Prose, Pt. 1

So you know the difference between “their, ” “there,” and “they’re,” and you avoid incomplete sentences like the plague. But now you think you are ready to take your writing skills online to write some website content. Well before you start the next best food blog, consider all the differences when writing for the web versus […]

The Best Ads in (and around) Super Bowl 51

This year’s Super Bowl was full of funny, innovative, political, and emotional ads from a lot of the usual advertisers, but also some new players. Below are some of this year’s best ads from the big game, but first let’s look at some of the noteworthy buzz from around the Super Bowl’s ads. 84 Lumber […]

Annual Fezziwig Holiday Party 2016

Who: Hosted by JAC Creative. Clients, friends, and family are invited! What: Our Annual Fezziwig holiday party stuffed with good food, libations, and conversations. When: December 20th at 6 pm. Where: 4322 Pearl Road in Cleveland, OH 44109. Parking is located on the road across from our office or around the corner on Spokane Avenue. Why: We […]

SEO Basics: How to Get to the Top of a Google Search

We are often asked what can be done to improve a website’s search engine rankings. The very first steps to SEO include confirming a site is responsive (mobile ready), uses HTML 5 tags properly, has compressed media elements (e.g. photos), & uses a fast server. Beyond that, the answer often requires a more detailed analysis of the business and the goals in mind. The […]